The CHF Art-Business Conference

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Virtualize Your Art Career™ Conference (Oct 19-30, 2020) Conference Theme: "The New Normal"

The Clark Hulings Fund | 2019's Art-Business Conference: Conquer the Changing Marketplace | Washington, D.C. | | Photos by Kelly Heck Photography

The Conference is a 11-session, virtual interactive learning accelerator for creative professionals, delivered through live streaming video and digital chat. Sessions are led by seasoned business leaders who are all entrepreneurs in their own right, and who specialize in working with artists. It will be delivered through a combination of our cutting-edge digital campus and social media for maximum interaction. Learning isn't merely academic for us—it's life-changing and requires a deep experience centered on learners' aspirations and sense of belonging in a larger community and industry.

Sessions will be a mix of streaming workshops, live vidchats, and informal interactions in social media—supported by a thousand-artist strong campus teeming with creative intelligence and replete with opportunities to extend and support the learning through additional (optional) coursework. There’s also a day of interviews with industry experts about the state of the art industry and how artists are earning in “the new normal.” Because a career should be punctuated with fun, this October Conference culminates in a virtual Halloween Costume Party that gives everyone a chance to let their hair down, show their creativity, and build comradery.

Ft Lauderdale conference reception-2019-Feb
Cutting-Edge Entrepreneurial Training in Virginia for Pro Artists

Our goals are equipping participants with an individualized Career Blueprint, Sales Strategy, and Brand Narrative, as well as a Peer Network that plugs into the broader industry, increasing essential contacts, accountability, and professional support. The Conference is a starting place to address what artists we've surveyed and worked with are asking for: "How do I choose a path I can personally invest in? How do I sell enough? How do I distinguish myself and my work as being professional, in a way I can convey compellingly to others? And how do I, in a normally solitary environment, connect with peers and industry stakeholders—especially now?"

The CHF 2020 Virtualize Your Art Career™ Conference elegantly addresses all of these needs. Supported by extensive data and research on artists' career needs, aspirations, and capabilities, with a proven track record of success—both of which are illuminated in The 2019 Report on the Working Artist—we are bound to change lives, boost local economies, and positively represent our partners in this endeavor. The entire Virtualize Your Art Career Conference will be recorded for the convenience of attendees. This makes it easy to catch up with any session, or review topics that may be particularly challenging.

CHF Director Elizabeth Hulings

CHF's Art-Business Conferences

CHF delivers mini-accelerators all over the country where artists receive intensive business training, develop professional networks and join with decision-makers, influencers, and funders—on an equal footing—to begin redefining their local arts ecosystem for mutual success.

If you’d like to have the next Art-Business Conference focused on your group, region or community, start talking to some stakeholders that can help put it together (funding and promotion) and let us know of your interest. We’re happy to help you make the case for tremendous impact.

Cutting-Edge Entrepreneurial Training in Virginia for Pro Artists

Art-Business Conference – Virginia

Our three-day conference kicks off on Nov. 7th with a dialogue between artists and other industry stakeholders at the Belmont Estate. The next two days, at the University of Mary Washington’s Stafford Campus, will feature presentations and interactive sessions to support artists in becoming self-sustaining entrepreneurs. Register here!


Art-Business Conference – Santa Fe

This three-day event will feature high-level presentations and interactive sessions designed to educate and support artists in becoming self-sustaining entrepreneurs. Artists join other industry stakeholders for a full day of CHF’s Thriving Art Exchange, engaging in a spirited debate and developing strategies for achieving shared goals.

DC Workshop

Art-Business Conference – Washington DC

If you’re a visual artist in the mid-Atlantic US, drive your career forward at our metro DC Art-Business Conference. Connect with your peers as you learn how to build a business plan, price your work for profit, and develop a brand story. Art is a business, and artists should run it; CHF helps you do that.

Ft. Lauderdale trees

Art-Business Conference – Ft. Lauderdale

Attention, Florida-area artists: Get out of the studio, meet other working artists, and take your business to the next level at our upcoming Art-Business Conference in Fort Lauderdale. Develop tangible business goals, come up with a plan for achieving them, and start building a powerful professional network.

Art Business Summit - Dallas - Fort Worth

Art-Business Conference – Dallas

The marketplace is changing—not just technology, but HOW art is marketed, bought, and sold. You, the Artist, are at the center of this. Take charge of your career, mesmerize your audience, maximize your extraordinary professional advantages, and Sell-Sell-Sell. This is going to be an amazing event.

ArtExpo New York — Topics & Trends

ArtExpo New York — Topics & Trends

The panel, at 2:45pm, is entitled “Mightier Marketing for Visual Artists,” and will be given by Clark Hulings Fund Marketing and Education Director Daniel DiGriz. The talk will cover: understanding your audience to create messages that resonate; combining marketing channels to increase audience reach; turning an art practice into a compelling ongoing narrative and engaging social story; and collaborating with other artists to produce professional grade marketing events on a shoestring.

Santa Fe NM Art Event

Art-Business Conference – Santa Fe

Take an in-person deep dive into the business side of your practice as a visual artist. Build your power-collective of fellow artists and industry professionals, and create a truly effective action plan for your own business (to grow your career). Cultivate relationships with galleries. Leverage sales strategies for art (like wholesaling). Maximize digital sales of your work. Price your work for maximum revenue. Create sales and marketing messages that truly resonate with your audience.

Denver Event

Art-Business Conference – Denver

Concerned about your future as a professional artist? Overwhelmed by the fast-paced technological changes driving the global art market? Not sure how to use innovations like social media? Worried about finding collectors for your work, creating and controlling your market, and earning a living?

Santa Fe Conference

Art-Business Conference – Santa Fe

The Arts Business Institute and Bridges to Santa Fe present form & concept, a development event for professional artists. The event will take place April 1-2, 2017, and speakers will cover topics like how to price strategically, licensing your work, and much more. Elizabeth Hulings, the founder and director of The Clark Hulings Fund for Visual Artists, is the keynote speaker at the event.


OUR MISSION: to help professional visual artists compete in an increasingly complex marketplace by providing them with strategic business support, training, and targeted financial assistance.

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