Podcast: Play in new window | Download
Subscribe to the Thriving Artist Podcast: Apple Podcasts | Android | RSS
Elizabeth Corkery is a large-scale installation artist and the founder of Print Club Ltd., a limited edition print making company. Her most recent and ambitious project to date is a spatially transformative sculptural exhibition called Ruin Sequence at Tower Hill Botanic Gardens, opening October 8th. The project is funded by the Clark Hulings Fund Business Accelerator Program. Topics Include:
Preparations for Ruin Sequence: 
- “I started conceiving how I might make a body of work that was sculpturally-based and that could be presented alongside the plants.”
- “Probably about a dozen of the pieces were made at a residency in London. Then I would say another dozen have been made since coming home.”
- “This is my first foray into a new series of work that was sculpturally based rather than starting from print as the medium.”
- “Navigating the materiality of the pieces and how I wanted to construct them was probably the most challenging part.”
- “It’s not a conventional art world or gallery site, so it is going to expand awareness and hopefully appreciation of my work to a group of people that would otherwise not necessarily have encountered it.”
Clark Hulings Business Accelerator Program:
- CHF funded the “fabrication of modular pedestal supports and also the transport of those and some of the marketing materials that are being produced in tandem with the show.”
- The Business Accelerator Program allowed me to “discover how applicable a lot of those strategies would be for promoting my personal work as well. That’s definitely a take away that I’ll be putting some of those strategies into place when I’m promoting this show and sharing imagery of this new work.”
Print Club Ltd.:
- The salability of my art is what “prompted my decision to start Print Club because I really enjoy the act of screen printing and making prints on a regular basis…”
- “Print Club has become more of the commercial aspect of my work more so than my bigger installation practice.”
- “I was inspired by how easy it’s become to set up a nice looking online store and market yourself online.”
- “The next phase for Print Club is that I’m actually moving into inviting specific artists to do collaborative editions with me. It will be their designs, and we will work together to realize them as screen prints.”
Protecting the Integrity of a Work:
- Importance of inventorying and tracking large pieces of work
- “When you sell a work, you can’t always have that control, if it’s heading off to a place that you can’t accompany it to.”
- “This work that’s going into the greenhouse, as I said there’s going to be a big of unpredictability about how it’s going to survive the next six months. I plan to make it available for sale, and I also am confident that it will survive the winter in the greenhouse.”
Cross-over between Commercial Art and Fine Art:
- “The two can feed each other. I’ve learnt about marketing and about communicating the work online can be used to help promote my personal work as well.
- “They require some specific strategies for each of them. I’m still figuring out, as I said, how some of those marketing strategies could actually live for my own work as well. That’s a work in progress.”
- “I think having a business that’s run by an artist that has a career in their own right beyond the work that they’re making for that business only stands to raise the profile of the more commercial prints.”
Finding This Valuable?
Bring more with a gift of any amount. Even small ones help.
- These Artists Graduated Training But are Entrepreneurs for Life - February 18, 2020
- Instagram the Artists’ Way—A Measured Approach that’s Actually Fun - December 19, 2019
- Data Science in the Arts: Report on the Working Artist—Lily Dulberg - November 20, 2019
- Getting Your Art-Business Project to Market—The Viability Shark Tank - November 13, 2019
- CHF Discovers Secret Sauce for Visual Artists’ Entrepreneurial Success - October 16, 2019
- CHF Panel Presents “Artist as Entrepreneur: Becoming the CEO of your life” - October 10, 2019
- CHF Adds Two New Advisory Board Members - October 4, 2019
- Infiltrate the Business World in the Name of Art—Noah Scalin - August 16, 2019
- Transparency is Transforming the Art Market—CHF Interviews Bill Fine - August 13, 2019
- CHF Announces Virginia Art-Business Conference - July 10, 2019
You May Also Want:
Listen on Your Favorite Device
Amazon Echo, Google Home, Sonos, Bose
Subscribe on Your Favorite Audio Platform
Take the show on the go. Never miss another episode.
This podcast does not play: Elizabeth Corkery.
Actually, I’m happy to say it’s been played 806 times by 660 individual users, but I’m sorry you’re not able to play it.
That does mean it’s user-specific.
If the issue persists,
1) try it on a different browser (firefox, chrome, safari) – if it works on one, not the other – you’ve got something in your browser interfering
2) try it on a different device (phone, tablet, laptop) – if it works on one, not the other – you’ve got something in your system interfering
3) if it fails on 2+ browsers and 2+ devices, visit our support page at /help and open a ticket and we can try to help you – but ultimately we do know the file is working fine – I just played it myself 🙂