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Showcase Your Art in Virtual Spaces with ArtPlacer

ArtPlacer is a powerful tool that helps artists achieve proper art layouts in a matter of minutes so that they can showcase their pieces at scale and in different scenes.

Artistic Neuroplasticity

Artists must remap their brains to commit to the business side of a full-time art career—it’s a great example of the “learning” side of neuroplasticity.

Virtualize Your Art Career: Part 2—Carolyn Edlund

“There is no one who can replace you in knowing what you want and telling your story.” Carolyn Edlund on success in tough times, and how the CHF Conference can help. Part II/II

Virtualize Your Art Career: Part 1—Carolyn Edlund

Sales Strategy expert Carolyn Edlund discusses how artists can succeed during uncertain times and invites you to The Virtualize Your Art Career™ Conference Oct 19-30. Part I/II.

Why Right Now is The Unexpectedly Perfect Moment to Buy Art

The uncertainty of this moment pushes us to seek inspiration and hope: we must turn to art. Buying art creates economic, emotional, and cultural benefits.

CHF 2020 Virtualize Your Art Career™ Conference for Artists

Do something fun for yourself. CHF’s 2020 Virtualize Your Art CareerTM; Conference for Artists Oct 19-30. 8 sessions of high-impact virtual interactive learning.

Selling Art in The New Normal: Marketplace, Native Communities, and Virtual Reality

The Virtual Edition of The Santa Fe Indian Market offers an atmosphere of delight and awe at a time when most of us are cooped up in our own worlds of social distance.

Selling Art for Social Change

When you buy a painting, your contribution shows support for the artist, what the art stands for, and the system under which the art is sold.

Four Ways to Build Your Art-Business During Uncertain Times

You CAN build a thriving art-business during a pandemic, and it might actually be easier to do so with the increased digital resources at this time.

A World Alive with Possibilities for Artists: SWAIA Virtual Market & Beyond

We’re opening up even richer opportunities for learning and collaboration for visual artists & makers—and the organizations that serve them.

How Education Begets Inspiration, Even in a Pandemic

When artists are comfortable navigating the market, confidence grows, fostering the internal motivation that drives creativity, and providing a roadmap for a sustainable career.

Procuring in Pajamas: The Advantages of Virtual Art Fairs

Virtualizing art fairs, including SWAIA, are cost-effective, equitable, and set up artists for success into the future.

In the News

Roundup of Art-Business Insights

Art Powers the US Economy

As detailed in this ArtNet piece, a study by the National Endowment for the Arts study shows that the arts contribute a staggering amount to our overall economy---four times more than agricultural sector---and that this growth is even impacting rural communities around the US.

Don’t Be Afraid to Embrace Branding

This New York Times review of the upcoming Frida Kahlo show at the Brooklyn Museum details how the famed Mexican artist lived her brand, consciously shaping her public image to match the messages in her artwork.

Going Around the Gatekeepers to Help Others

Despite her awards and proven sales record, black artist Tiffany Latrice found herself shut out of many art-world opportunities, so she decided to take matters into her own hands. As reported on Huffington Post, she built a support system for herself and other black women artists.

Democratizing Art and Art Criticism

Descending into a NYC subway station with a replica of Michelangelo’s David, art critic Jerry Saltz invites commuters to share their thoughts on the famed sculpture. The responses are more than just humorous---they’re a powerful reminder that art belongs to all of us.

Saltz’s “Rules” for Living a Creative Life

Jerry Saltz, New York magazine’s eminently quotable Pulitzer Prize–winning art critic, offers a great deal of sage (and often amusing advice) for all stages of a visual artist’s career, though we’ll vehemently disagree with his suggestion that they learn to accept poverty.

The Effectiveness of Different Learning Styles

Daniel T. Willingham’s op-ed fans the ongoing debate over different modes of learning and the best formats for specific material. Meanwhile, CHF continues providing learning opportunities in as many formats and styles as possible so that artists can get what they need, no matter what.

Fine Arts Programs Are Failing Their Students

As reported on Artsy.net, a troubling new Bankrate study found that high school dropouts are more employable than students who graduate with fine arts degrees, and those who do manage to secure jobs are averaging lower incomes than students from other degree programs.

Making Sure All Artists Get Counted

This Hyperallergic piece makes an urgent plea for additional research on the challenges facing female artists of color--not because we don’t know that they’re vastly underrepresented but because we won’t combat these disparities effectively until we fully understand the scope of the problem.

The Fine Art of Crafting the Artist Bio

Writing an artist bio seems straight-forward enough, but this Artsy piece tells us that it’s not as easy as one would think. Offering a list of tips, best practices, and what to avoid, it’s all about how best to engage an audience.

An Artist Who’s Forged His Own Unique Path to Success

This fascinating New Yorker profile on Alex Katz reveals an artist who’s built a career out of defying the labels that others have tried to attach to his work. Neither fully a realist nor a Pop artist, Katz has always followed his own muse.

Artists and Equity: A Bigger Piece of the Pie

What would it look like if artists retained a stake in their early work? New research presented in Artsy examines a fractional-ownership model, which offers artists a way to achieve that aim, according to Amy Whitaker, lead researcher on the study and friend of CHF.

Art Buyers & Sellers: Do You Know Who You’re Dealing With?

In an unregulated market, you must always do your due diligence. This Bloomberg article is a cautionary tale of what could happen if you don’t. To avoid becoming a fraud victim, know your middlemen and business partners, and don’t be afraid to ask questions.

Survey Says: Many Artists Struggle to Survive Financially

A survey of 1,016 visual artists confirms what CHF already knows---that many artists are struggling to stay afloat. But the results, summarized on ArtNet, also point to some of the solutions: diversify your income streams and take a hands-on approach to growing your art business.

Ten Out of 11 Ain’t Bad

In this ArtNet piece, renowned critic Jerry Saltz offers artists 11 bits of advice, most of it sound, though we strongly beg to differ on point number five. The only artists who are destined for poverty are the ones who don’t learn how to manage their businesses.

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