A communications expert with more than 25 years of experience, Sofia Perez has written for nearly every type of client and medium, from businesses and nonprofits, to television, fiction, and print and online publications. A principal in the business-strategy consulting firm Counterpoise, she provides a range of editorial services to companies and nonprofits alike, including the Rainforest Alliance, where she used to serve as the director of communications.
Sofia’s career began in broadcast news, at the NBC Nightly News with Tom Brokaw and the Today show, before she segued into print. She is currently a contributing editor for Rodale’s Organic Life and a contributor to ZesterDaily.com, and her journalistic writing—which focuses primarily on food, wine, travel, and the environment—has been published by outlets such as The New York Times, Gourmet, and Saveur. She’s also written a historical novel, So This Is How it Ends (about the Spanish Civil War), and serves as the live interpreter for Spanish chef Ferran Adrià during his visits to North America. Sofia holds a B.A. in English literature from Princeton University.