A Conference on "The New Normal" for Creative Professionals

Creating and Teaching Hand in Hand – Carolyn (Charlie) Bogusz & LaVonne Ewing

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Working artists can be both student and teacher; this is the basic premise of Art Cantina, an online portal described as the Match.com of arts education. For Carolyn (Charlie) Bogusz and LaVonne Ewing, artists need a platform to market and brand their skills as potentially both experts and instructors. Meanwhile, students want easier access to arts education. Art Cantina allows students to find workshops in their local area and desired discipline, and helps them establish (if they wish) a teaching business to support their studio practice. Topics include:

Carolyn (Charlie) Bogusz Art Cantina
Carolyn (Charlie) Bogusz

Business Development

  • Marketing your own classes & finding students
  • Why the art world needs its own Airbnb or Match.com
  • Pricing your work and pricing your classes
  • From selling expertise to selling art online

Disruption, Connections, and Silos

  • The “starving artist” stigma and alternative income sources
  • The stigma of online art markets

Continuing Arts Education

  • The working artist as student
  • Art schools vs. informal arts education

    LaVonne Ewing Art Cantina
    LaVonne Ewing
  • Learning and marketing vs. creating and studio time
  • Knowledge sharing amongst professionals & the elevation of artwork through study

Art Cantina is a natural partnership for the Clark Hulings Fund: We equip artists to up their business game through education, introductions, tools, and critical project funding, but there is no business without a well-crafted product. For more information on how you can hone your craft and build your business through skills-based workshops, check out ArtCantina.com.

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AvatarDaniel DiGriz
Daniel DiGriz is CHF's Creative Director and Director of Educational Programming. He's a founder at corporate consulting firm Free Agent Source Inc., and Digital Ecologist® at MadPipe which provides creative direction and marketing leadership to multiple firms. His background in Fortune 500 life is in sales and education. Daniel is a corporate storyteller and collector of brand stories who speaks at conferences and hosts podcasts, including The Thriving Artist™ Podcast. His personal website is DiGriz.com.

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