What if an artist treated her project like a project, her business like a business, and became the CEO? Vanessa Diaz is an interdisciplinary artist specializing in sculpture and site-specific installations created from discarded furniture. She reimagines architectural pieces to distort conventional perceptions of how rooms and physical spaces should be used. She is also a 2015 CHF Business Accelerator Grant Recipient. The Clark Hulings Fund is funding and supporting her work “Possibility of an Exit” – an immersive installation that re-contextualizes a house impacted by natural disaster in the upper half of a 5,000 sq. ft. room provided by ArtsUP!
Neil Ramsay the head of ArtsUp! says the artist is the “CEO of the project” – specifically that the artist – in this case, Vanessa – is coming in and designing the whole environment. We found that idea so intriguing that we devoted almost the entire show to it. Topics include:
- Scaling an artist’s business at the pivotal career moment.
- What does it mean to be the CEO of an art project?
- The path to being a self-sustaining artist.
- The bottom line business impact of an art project.
- Creative control as the CEO.
- Collaboration as the CEO.
- Collaboration and branding.
- Installation art in particular.
Finding This Valuable?
Bring more with a gift of any amount. Even small ones help.
- Professionals Need Not Apply—Disruptors Only, Please - April 8, 2019
- CHF Panel Presents “Artists Taking Charge of Their Business” - March 21, 2019
- What Not To Do When Outsourcing Your Business - March 12, 2019
- Being My Own CEO: How I Modified My Mentality, Conversations, and Culture - March 19, 2019
- Tighten Your Sales Strategy, Then Refuse to Compromise—Donna Lee Nyzio - March 12, 2019
- The Truth and BS About Outsourcing Large Chunks of Your Business - February 23, 2019
- Lock Down Your Rights to Your Own Art—Emily Danchuk, Esq. - February 18, 2019
- Make the Gig Economy Work for You—Angela Heath - January 23, 2019
- Getting to Emerging Artist Status and Beyond—Bonnie Clearwater - January 11, 2019
- We’ve Built a Learning Community for Artist-Entrepreneurs - December 15, 2018